“It is a major accomplishment for our group. We were handling the public relation duties for Coca Cola Red, Coca-Cola Zero, Coca-Cola Light, Sprite, Fanta, Dorna, Dorna Izvorul Alb and Poiana Negri. Now, we added the other brands of Coca-Cola Romania: Schweppes, Cappy, Nestea, burn, Powerade si illy”, says Adrian Botan, art director CEE McCann Erickson.

Earlier this year, the agency won the Schweppes account following an international pitch. The agency launched a regional campaign in the Balkans and Adriatic.

“We are delighted that our work speaks for itself and that we were offered the opportunity of taking an integrated approach on Coca-Cola’s entire portfolio”, said Bogdan Enoiu, managing director McCann Erickson Romania.